OhSoLocal is the first mobile app in the United States that was developed and designed to support the free community paper industry. During this session, we will share the app with you and also share the development process and marketing strategy to support the app. But, as a community of developers, communication professionals, and freelancers, we want this to be an interactive case study. We want to share our information with you and have you give us constructive feedback. This interactive case study is intended to teach us all something that we can take away.
- App development process from a corporate standpoint
- App marketing in small communities in the United States
- Working with new tactics in traditional news media